I help businesses grow with SEO.
No fancy jargon or empty promises—just data-driven strategies that deliver measurable results. I've helped companies increase their traffic by focusing on what actually matters.
150+
Websites Optimized
+247%
Average Traffic Increase
10+
Years of Experience
Improving Digital Visibility
SEO specialist with 10+ years of experience leading high-impact campaigns across software, healthcare, crypto, and ecommerce sectors, combining technical expertise with strategic content development
My Expertise
Technical SEO Leadership
Solving complex crawling issues, optimizing site architecture, and implementing performance-driven technical solutions
Performance Optimization
Transforming slow websites into lightning-fast experiences, reducing load times from 4s to 1s through strategic optimizations
Content & Link Strategy
Leading teams of content creators and link builders, developing comprehensive strategies for organic growth and authority building
Website Redesigns & Migrations
Successfully leading complex website redesigns and migrations with zero SEO traffic loss, preserving and enhancing organic visibility
Featured Work
Software
Lead SEO StrategistAs the lead SEO specialist, I resolved major crawling issues that were hindering visibility, completely restructured the content strategy, and grew organic traffic to over 200,000 monthly visits. Managed a team of 4 specialists focused on link building and content syndication partnerships.
Cryptocurrency
SEO & Technical LeadMaintained strong organic traffic numbers during a declining market by implementing technical SEO improvements. Led two complete website redesigns and migrations for the marketing site while dramatically improving site speed from 4 seconds to 1 second through performance optimization.
Healthcare
SEO & Content StrategistManaged comprehensive SEO strategy including content briefs for writers and helped establish the content team. Created effective lead generation flows through WordPress form optimization and successfully ranked for high-value terms like "therapy for dementia," significantly expanding their presence across Australia.
Featured Work
Key SEO projects that showcase my technical and strategic approach
Hubstaff
I integrated with a mid-size SEO team to develop on-page optimization strategies and lead content development efforts. I managed a team of 4 specialists focused on link building and established strategic content syndication partnerships.
Key Achievements:
- Resolved critical crawling issues that were hindering site visibility
- Grew organic traffic to over 200,000 monthly visits
- Overhauled content strategy to better align with user search intent
airfocus
Serving as the lead SEO for the company, I oversaw implementation of a previously-established content strategy while focusing on resolving technical issues. Led a team of content creators and established effective content syndication partnerships for enhanced visibility.
Key Achievements:
- Fixed major crawling issues impeding search performance
- Grew organic traffic to over 200,000 visitors per month
- Managed a team of 4 specialists focused on strategic link building
Coinmetro
Led all SEO efforts during a challenging cryptocurrency market downturn. Successfully maintained traffic numbers when most competitors were experiencing significant declines, while dramatically improving site performance and user experience.
Key Achievements:
- Reduced site load time from 4 seconds to 1 second (75% improvement)
- Led two complete website redesigns and migrations with zero SEO traffic loss
- Maintained strong traffic numbers during industry-wide market decline
The CareSide
Managed comprehensive SEO strategy for this healthcare provider, preparing content briefs for writers and helping establish the content creation team. Created effective lead generation flows through WordPress optimization.
Key Achievements:
- Successfully ranked for high-value terms like "therapy for dementia"
- Optimized WordPress lead forms and data collection flow
- Significantly expanded business presence across Australia
How I Help Businesses
Practical SEO services that focus on what matters
SEO Audits & Research
I dig into what's actually happening with your site and identify specific opportunities to improve rankings and traffic.
- Comprehensive site analysis
- Competitor analysis
- Keyword opportunity mapping
Technical SEO
I fix the technical foundations that prevent your content from ranking, ensuring search engines can properly crawl and index your site.
- Site structure optimization
- Page speed enhancement
- Mobile optimization
Content Strategy
I help you create content that both ranks well and actually answers the questions your audience is asking.
- Content gap analysis
- Topic clustering & planning
- Search intent optimization
Local SEO
I help local businesses become more visible to customers in their area when they're searching for your services.
- Google Business optimization
- Local citation building
- Review management
Analytics & Reporting
I provide clear, actionable insights about your website's performance and ROI from SEO efforts.
- Custom performance dashboards
- Traffic & conversion tracking
- ROI measurement
SEO Consulting
I provide strategic guidance and training to help your team develop stronger SEO capabilities and execute effective strategies.
- SEO strategy development
- Team training & workshops
- Implementation guidance
Frequently Asked Questions
Get answers to common questions about my SEO services and approach
What SEO services do you offer?
I provide comprehensive SEO services including technical SEO audits, keyword research, on-page optimization, content strategy, local SEO, and performance analytics. Each service is tailored to your specific business needs and goals to maximize your organic visibility and drive qualified traffic to your website.
How long does it take to see results from SEO?
SEO is a long-term strategy that typically takes 3-6 months to show significant results. However, this timeline can vary depending on your website's current state, competition in your industry, and the strategies implemented. I provide regular progress reports so you can see the improvements over time.
Do you guarantee first-page rankings?
I don't guarantee specific rankings as search engines use complex algorithms that are constantly evolving. However, I do promise to implement SEO best practices and data-driven strategies that have consistently helped my clients achieve significant improvements in their search visibility and organic traffic.
How much does SEO cost?
My SEO services are priced based on the scope of work, your business goals, and the current state of your website. I offer customized packages ranging from monthly retainers to one-time project-based work. I'm happy to provide a detailed quote after understanding your specific needs during our initial consultation.
How do you measure SEO success?
I measure success through various metrics including organic traffic growth, keyword rankings, conversion rates, backlink quality and quantity, and most importantly, your business KPIs. I provide comprehensive monthly reports that track these metrics and offer actionable insights for continuous improvement.
Do you specialize in specific industries?
While I have experience working across various industries, I have particular expertise in e-commerce, SaaS, healthcare, and local businesses. My data-driven approach allows me to adapt strategies to any industry by understanding the specific search behaviors and competitive landscape of your market.
Still have questions? Let's talk about your specific needs.
Schedule a ConsultationLet's Work Together
Ready to improve your website's search performance? Let's discuss how I can help you achieve your SEO goals.
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